Is vineyard vines fast fashion
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Meet the brothers who quit their jobs to sell ties on the beach — and ended up starting Vineyard Vines
Shep Murray had one particularly bad day at work in 1998.
During his annual performance review at the New York City-based marketing and communications company where the 27-year-old worked at the time, he was told to "think more inside the box."
Instead, he quit.
Later that day, he called his younger brother Ian, who was working in Manhattan at a small public relations firm.
Shep told his brother — who he knew was also unhappy at work — that he'd quit his job, and dared him to do the same.
Ian, then 23, called his brother back about five minutes later to report that he'd followed suit.
Though the brothers were both out of work, they weren't quite falling without parachutes. They had a business idea in their back pockets — and now they'd finally have time to pursue it.
During a 1997 trip to Anguilla, where their parents, who were travel journalists, were on assignment, Shep and Ian had started talking about creating a high-end necktie company that represented "the finer th
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Darien Neighbors, Global Players Welcome Co-Founders of vineyard vines, Ian and Shep Murray
Individual speaker tickets: $30 DCA members / $45 public. Purchase tickets by 3:00pm on October 28. Buy online at dariendca.org or through the DCA office, 203-655-9050 extension 10.
DAF Media, a joint venture between The Darien Athletic Foundation and The Darien Foundation, is helmed by veteran sports anchor, Damian Andrew. DAF Media brings together student volunteers to livestream local sports, arts and community events. Given the extraordinary circumstances and need to livestream the annual speaker series remotely this fall, DAF Media was thrilled to be able to assist the DCA. DAF Media student-volunteers, under the direction of Andrew, will act as the production crew, using multiple cameras to livestream this event.
Sponsors for the Darien Neighbors, Global Players Speakers Series are:
- Gold Sponsor: Joh
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Vineyard Vines: Paradise for Sale
How two manhattan suits stole the soul of New England and turned the brand into a billion-dollar empire.Get a compelling long read and must-have lifestyle tips in your inbox every Sunday morning — great with coffee!
Photograph by David Yellen
According to company lore, a 16-year-old named Shep Murray was skiing in the Alps in 1987 when he came across a comfortable navy-blue quarter-zip shirt. He bought the shirt and, over the years, wore it so often that it got holes in the elbows and rips at the seams. Eventually, Shep stopped washing the shirt, worried that one day he’d pull it from the laundry to find his favorite pullover was nothing but shreds.
By 2004, Shep was co-owner of Vineyard Vines, a booming, to say the least, apparel business dealing in casual wear for casual people. He realized he didn’t need his dirty, holey shirt anymore. He could make his own. That’s how Vineyard Vines’ Shep Shirt—a quarter-zip sweater/sweatshirt hybrid with patchwork shoulders that 13 years later is one of the Connecticut-based brand’s most
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